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The Tech @theverge posted an article in Altre informazioni
2026-07-02 14:01:21 ·

AI won’t save advertising, says Digitas’ Amy Lanzi

AI won’t save advertising, says Digitas’ Amy LanziWe’ve got a special Decoder today — I had the chance to talk with Amy Lanzi, the CEO of Digitas North America, in front of a live audience at the Uber Villa at the Cannes Lions advertising festival in the South of France. I know, it’s a hard gig, but I do it for you.Amy has been on Decoder three times now, and she’s one of my favorite people to...

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Gordon McTemper @gordonMT posted an article in Technology
2026-06-15 23:00:08 ·

Anthropic Sued Over Alleged False Advertising on Claude Max Subscription Usage Limits

Anthropic Sued Over Alleged False Advertising on Claude Max Subscription Usage Limits The lawsuit claims that the AI company is misleading customers about its $200-per-month Claude plan. Tyler is a writer for CNET covering laptops and video games. He's previously covered mobile devices, home energy products and broadband. He came to CNET straight out of college, where he...

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Prashil Sawale @PrashilSawale08 posted an article in Business
2026-07-13 17:11:18 ·

Outdoor Advertising Market Records Transit Advertising Capturing 29% Share

The global Outdoor Advertising Market is set for robust growth as brands increasingly leverage digital out-of-home (DOOH) platforms, programmatic advertising technologies, and smart urban infrastructure to deliver highly targeted and engaging marketing campaigns. According to FactMR, the market was valued at USD 33.9 billion in 2025, is projected to reach USD 36.2 billion in...

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Gordon McTemper @gordonMT posted an article in Technology
2026-04-28 14:00:06 ·

Snapchat brings AI-powered conversational advertising to its app

Snapchat brings AI-powered conversational advertising to its app Snapchat announced on Tuesday that it’s rolling out “AI Sponsored Snaps,” which will allow users to interact directly with brands’ AI agents. Sponsored Snaps are the ads placed directly into the app’s main Chat tab. Until now, users couldn’t interact with these ads, but with the launch of AI Sponsored Ads, they’ll be able to do...

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