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Kevin Ken @kevinreacts posted an article in Networking
2026-08-18 13:46:23 ·

How Much Does Crypto KOL Marketing Cost and What Factors Determine the Price of a KOL Campaign?

Crypto KOL marketing can cost a few hundred dollars for a niche creator promotion or hundreds of thousands of dollars for a major campaign involving large creators and multiple platforms. That huge range can make pricing confusing for Web3 projects. Why would one KOL charge $500 while another asks for $20,000 for what appears to be a similar post? The answer is that crypto KOL pricing isn't...

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